A day after Instagram launched video, giving people and brands everywhere a simple way to capture moments and create beautiful videos using the device in their pocket, the company released some impressive figures of how popular the new feature has become.
Today, Instagram announced some first day video stats on their blog:
- With the first eight hours of launching Video on Instagram, the community shared over a year’s worth of video footage.
- Five million videos were uploaded on social media in the first 24 hours.
- A peak of 40 hours of video per minute were uploaded when the Miami Heat won the NBA championship in Miami.
Instagram also noted that many notable celebrities used the video function, including Justin Beiber, Jimmy Fallon, Kobe Bryant, Kendall Jenner and Zooey Deschanel. Many businesses have also posted videos on Instagram, such as the San Francisco 49ers, Bon Apetit magazine, Cisco, eBay, ESPN, MTV, the NBA, and the San Francisco 49ers.
Here is a list released from Instagram on some of the most notable uploads:
Brody Jenner http://instagram.com/p/azEN-MsIOB
Jimmy Fallon: http://instagram.com/p/azFoVgvZ-k/
Justin Bieber: http://instagram.com/p/ay3XaiAvhC/
Kendall Jenner: http://instagram.com/p/ayw0WADo0K
Kevin Hart: http://instagram.com/p/ay19ukiYsO/
Kobe Bryant: http://instagram.com/p/aye-5sRNuL/
Kylie Jenner: http://instagram.com/p/ayo2NCHGsD/
Pauly D: http://instagram.com/p/ay_XzIM1jP/
Wiz Khalifa: http://instagram.com/p/aynCUuHdnD/
Zooey Deschanel: http://instagram.com/p/ayfjfFrjlK/
Alice Olivia http://instagram.com/p/aypW35QmAz/
Almond surfboards http://instagram.com/p/ayfE9-vXqB/
Bon Apetit magazine http://instagram.com/p/ayqCJ3DfnJ/
Charity water http://instagram.com/p/aye_2mGhNa/
Clif Bar http://instagram.com/p/ayieyxpkO4/
Folk fibers http://instagram.com/folkfibers/
Marc Jacobs Intl http://instagram.com/p/aywoG1P5De/
Michael Kors http://instagram.com/p/ayfeW8nLiz/
News Hour http://instagram.com/p/ay5N8dAWH7/
Rebecca Minkoff http://instagram.com/p/azAehBxYjw/
SF Giants http://instagram.com/p/ayfhPVhmXV/
Shake shack http://instagram.com/p/aysTQ0CKgb/
Sports Illustrated http://instagram.com/p/ayiLfCAUh5/
Steve Mccann http://instagram.com/p/ay9RbbGayF/
Tanner Goods http://instagram.com/p/ayisZdqeVf/
Verve Coffee http://instagram.com/p/aye9vdyo-R/
Visit Copehagen http://instagram.com/p/ayjb0ILbh8/