“X Factor” alumni Cher Lloyd and Fifth Harmony announced on July 23, 2013, that they are teaming up for a North American tour in September 2013. Lloyd is headlining the tour. Fifth Harmony is the opening act. Meanwhile, Billboard announced on July 24, 2013, that Fifth Harmony’s first single, “Miss Movin’ On,” debuted at No. 85 on the Billboard Hot 100 chart, the official singles chart for the U.S.
Lloyd came in fourth place on “The X Factor” U.K in 2010. Fifth Harmony came in third place on “The X Factor” U.S. in 2012. They are signed to Syo Music/Epic Records, which has mostly failed in getting hits for “X Factor” U.S. alumni.
Lloyd is the only “X Factor” alum on Syco Music/Epic who has had a big hit in the U.S., but so far, she’s been a one-hit wonder in America. Lloyd’s first U.S. single, “Want U Back,” peaked at No. 12 on the Billboard Hot 100 chart and sold 2 million copies in the U.S. in 2012. But her follow-up U.S. singles (“Oath” and “With Ur Love”) were flops, even though Lloyd has spent several months promoting her music in America. “Oath” peaked at No. 99 on the Billboard Hot 100 chart, while “With Ur Love” didn’t even make it onto that chart. She recently teamed up with Ne-Yo for the duet “It’s All Good.”
Lloyd’s debut album, “Sticks & Stones,” debuted at No. 9 on the Billboard 200 chart in October 2012, but so far the album hasn’t even reached gold certification in the U.S.
Fifth Harmony’s music sales so far haven’t lived up to all the hype that the group has been getting, as evidenced by the low debut that “Miss Movin’ On” had on the Billboard Hot 100. The song got a brief sales boost after Fifth Harmony performed “Miss Movin’ On” on NBC’s “Today” on July 18, 2013, when it peaked at No. 19 on the iTunes (U.S.) Top 100 Songs chart. However, “Miss Movin’ On” quickly dropped down to the lower half of the iTunes chart, which doesn’t bode well for it being a hit on the Billboard Hot 100 chart.
The title and release date for Fifth Harmony’s debut album are to be announced.
As for music sales for other “X Factor” U.S. alumni on Syco Music/Epic Records, they can be described as Epic Fail. Melanie Amaro, Chris Rene and Marcus Canty have all had flop sales for their singles and/or EPs. Amaro was the winner of “The X Factor” U.S. in 2011, and she won $5 million as part of her “X Factor” prize. But she’s been a $5 million flop. The release of her debut album, “Truly,” has been postponed to a date to be announced.
Not all “X Factor” alumni have been bombing on the charts. One Direction came in third place on “The X Factor” U.K. in 2010, and has since gone one to become the biggest-selling worldwide act from “The X Factor,” with No. 1 hits and sold-out tours in several countries. Olly Murs (second place on “The X Factor” U.K. in 2009) and Little Mix (winner of “The X Factor” U.K. in 2011) have had lesser degrees of success in several countries, including the United States. One Direction, Murs and Little Mix are signed in the U.S. to Syco Music/Columbia Records.
While several “X Factor” U.K. alumni have become international hit artists, their U.S. counterparts are lagging far behind. There have been the sales flops from Amaro, Rene and Canty. And at Syco Music/Columbia, “X Factor” U.S alumni Rachel Crow and Emblem3 have had dismal sales for their music released so far.
“The X Factor” U.S. 2012 winner Tate Stevens’ self-titled first album (on Syco Music/RCA Nashville) debuted at No. 18 on the Billboard 200 in April 2013, but the album turned out to be a embarrassing sales failure, since it lasted just three weeks on the chart. Stevens is another $5 million flop for “The X Factor” U.S.
“The X Factor” executive producer Simon Cowell has been hyping Fifth Harmony as the next big girl group, but so far that hype isn’t translating to a big hit on the charts.
Here are the details about the Cher Lloyd/Fifth Harmony tour:
Sept. 6, 2013: Silver Spring, Md. — Fillmore
Sept. 7, 2013: New York City — Best Buy Theater
Sept. 8, 2013: Philadelphia — Electric Theater
Sept. 11, 2013: Montreal — Corona Theatre
Sept. 13, 2013: Toronto — Phoenix Concert Theatre
Sept. 14, 2013: Cleveland — House of Blues
Sept. 15, 2013: Chicago — Vic Theatre
Sept. 16, 2013: Minneapolis — First Avenue
Sept. 18, 2013: Denver — Ogden Theater
Sept. 22, 2013: San Francisco — Regency Ballroom
Sept. 23, 2013: Los Angeles — Club Nokia at L.A. Live