The next time you say companies do not listen to public opinion you may want to remind yourself of this example, or even the one reported on last week about J.C. Penney’s ad begging customers to come back to them (which can be read and viewed here). According to an article published May 8, 2013 on Yahoo! Finance it took less than 24 hours to have a product called “The Ex” from their virtual shelves after a petition was delivered to Amazon to have this removed with over 63,000 signatures.
Nita Chaudhary, co-founder of the women’s group “UltraViolet” released this statement in a press release.
“We are thrilled to see Amazon’s fast response in removing the bleeding ex-girlfriend shooting target from their website. The fact that it exists is yet another reminder of what is at stake for women with gun safety legislation. The very presence of a gun in a domestic violence situation increases the chance that the woman will be murdered by 500%. We are fed up, and we demand better.”
Gun or no gun, domestic violence is a very real issue and it is important to note the abuser can be either male or female. However there are many that say this product does not increase violence anymore than video games or other violent media available online with a click of the button.
Zombie Industries had this message on their website in response to the public outcry.
“Zombie Industries realizes that the Zombie virus can affect any living creature regardless of race, gender, religion, ethnic background, or species. The Zombie virus does not discriminate and neither does Zombie Industries. We take preparation for the Zombie Apocalypse seriously, which is why we strive to have all groups of undead monsters represented in our product selection. In addition to the Ex Girlfriend Zombie, we currently sell 15 male zombies, 5 animal zombies & 2 aliens… to discriminate against Women by not having them represented in our product selection would be just plain sexist. All Zombie Industries’ products are fictitious characters… Zombie Industries is sorry if anyone takes offense to any of our products. But we also have a responsibility to our customers to provide the best possible products to help them prepare for the Zombie Apocalypse.”
Most would argue that having a female zombie is not the issue. The issue is that this zombie is being marketed as the “Ex-Girlfriend Zombie”. With all the negative press around gun violence in the last few months the marketing concept behind this project was either planned to sensationalize this product and get media attention or not well thought out.
Of course, the general public also has their own opinion on the matter, what is yours? Feel free to shout out below with your thoughts.