Among so many floral designers, I seldom find floral artists who show off their skills for funeral floral decorations although I find many designers show off their skills of wedding floral decorations. Even though they do not intentionally increase the visibility of their funeral flower arranging skills, smart and clever floral designers earned a decent skill of funeral floral decorations.
They clearly understand that funeral event is a very good opportunity for them to offer the flower decorating services. Again nobody says “My expertise is funeral floral decorations” . However many people say “I am a wedding floral artist” OR “I specialize in wedding floral decorations”.
What is the reason behind this situation ? According to my perception, the majority of people do not want to be involved in a miserable and sad event such as a funeral ceremony. They would like to stay away from such event if the situation allows. None of young ladies say that in the future I want to be a funeral floral decorator. However many of them say my goal is to become a wedding floral decorator, for which purpose I would like to learn flower arrangements. Wedding is a very happy and beautiful event and many people would like to engage in the business relating to this particular event.
While the business of wedding floral decorating service sounds very happy and positive, funeral flower business sounds quite sad and negative. If the majority of people share this kind of thought and most floral designers or florists do not show positive attitude for funeral flower decorations, it MAY be a good sign for you to win a good business opportunity because you have less competitors in funeral flower decorating industry.
The reason why I am making this kind of comment is that through my actual daily experiences I find the number of students who learn funeral flower decoration is much less than students who learn wedding flower arrangements. If you are planning to be a floral shop owner or floral designer in the future, it is highly recommended for you to learn and earn both skills for wedding and funerals.
As far as the number of people is concerned, number of people who pass away is more than people who get married. If that is the case, we can find higher business opportunities in funeral ceremonies than wedding parties.
There are several reasons showing why funeral flower business is even more important than wedding flower business as stated below:
- Funerals take place more frequently than wedding ceremonies. Especially at the moment, number of older people is higher than that of young people due to the fact that baby boomers are getting old.
- Funerals usually take place no matter what kind of economic situation it is. Namely regardless of economic situation, good or bad, people pass away on a daily basis and funerals need to be held. In the case of weddings, if the economic condition is not good, many people skip to hold a wedding ceremony/party OR they cut back the budget of weddings. In this sense funeral flower business is much better stabilized than wedding flower business.
- Money source: While they spend money for wedding from their savings, they spend money for funerals often from the payment of life insurance. When their parent dies, they often get paid from a parent’s life insurance. This means they have less difficulties for spending money for funerals compared to weddings.
- No price negotiations for funeral flowers: While many people make price negotiations for wedding flowers, they seldom make price negotiations for funeral flowers. This is because they have lots of time for price negotiations until wedding takes place. However when it comes to funerals, this event takes place all of a sudden and clients do not have much time enough for price negotiations.
Viewing from the above, you should not ignore the business of funeral flower decoration and it makes sense to earn good skills for this event in order to stabilize the business of your floral shop or flower decoration.
California Flower Art Academy offers a WIDE RANGE OF PROGRAMS from wedding to funerals, European arrangements to Japanese Ikebana AND beginner to professional levels. If you live in the San Francisco Bay Area, you can easily commute to and from our classroom. People who have no experiences in floral arrangements can start from INTRODUCTORY TRIAL BUDGET PROGRAM for less than $100. For more information, please contact firstname.lastname@example.org