Borderlands 2 was one of the most popular games of the year in 2012, as was Red Dead Redemption when it released in 2010, but fans are wondering and looking for answers as to when they may see new installments in these franchises.
According to a report from VG24/7 today, Take-Two Interactive’s CEO Strauss Zelnick talked about how the company wants to preserve and permanently grow some of it’s biggest franchises, like Borderlands and Red Dead Redemption.
“Outside of our business you can look at James Bond, for example. And it’s been our goal not just to preserve and grow the Grand Theft Auto franchise, but also to build other franchises that we think can be permanent, whether that’s the Red Dead franchise or the Borderlands franchise or the BioShock franchise or others, Civilization, for example.
“So I think in certain instances, we’d like to see releases paced a little more closely together. I don’t really think next-gen is going to change the production approach sufficiently that, that will be the difference that makes the difference,” Zelnick said.
Fans have been clamoring for a Red Dead Redemption sequel, but nothing has been announced in that regard. Most likely, Rockstar wouldn’t be talking about any other franchise until Grand Theft Auto V is finished and out the door.
From a Borderlands standpoint, there is still DLC coming to Borderlands 2, so most would assume another installment in this franchise is also a long ways off.
Zelnick further elaborated on his statements saying contrary to what some publishers believe, Take-Two believes there is no finite amount of time for a successful franchise to live.
“Our goal is to try to create permanent franchises, that’s the unique goal in the industry. Our competitors do not see it that way.
“Our competitors’ view is that our franchise will have a certain life, and at the end of that life, you move onto the next thing, so you better make hay while the sun shines. Our view is to the contrary. The best franchises are permanent franchises,” Zelnick said.
Take-Two hasn’t exactly stepped into the next-generation limelight yet, mostly because they still have plenty of games coming to current consoles this year. NBA 2K14 is the only titles that has been confirmed for Xbox One and PS4 from the publisher.
Take-Two did not attend E3 2013 this year, and that probably had more to do with the fact that they didn’t have many next-generation titles to show off. Don’t be surprised if the publisher shows up next year and makes a major splash with their brands though.
A publisher like this won’t stay quiet for long, especially with two new consoles coming on the market later this year.